The Art of Living
A master in the art of living draws no sharp distinction between his work and his play; his labor and his leisure; his mind and his body; his education and his recreation. He hardly knows which is which. He simply pursues his vision of excellence through whatever he is doing, and leaves others to determine whether he is working or playing. To himself, he always appears to be doing both.”

– James Michener


2001 -Present (16 years):  Sr. Director of Web & Brand – iD Tech, Inc.
iD Tech is the largest summer technology education program in the world for kids & teens, with 150+ locations nationwide. The company offers life-changing experiences and teaches skills in STEM related subjects to tens of thousands of students each year.

2004 – Present (13 years): Owner / Founder – Bay Area Doves
Bay Area Doves offers a unique service of releasing white doves at weddings, funerals and other special events.

2016 – Present (1 year): Founder – BeerStar (In Progress)
BeerStar is a website that will connect beer lovers with the best beer and breweries around them. It will also help brewery owners stand out from the rapidly increasing growth of the craft beer industry.

1998 – 2000 (2 years): Web Marketing Associate – Asimba.com
The ultimate internet resource and community for pursuing an active, healthy lifestyles.
No Longer Active


Foothill College – Los Altos, Ca:  Internet Technology
I learned how to create Flash animations by reading from Lynda.com books. Oh, and took classes in DOS.

UX Certification – Springboard – 2016
Keeping up to date on current UX trends and processes.

Cicerone Certification Program – 2016 (in Progress)
Reaching levels of beer wisdom that only few have reached.


When I’m not researching, designing or creating cool stuff, I’m spending time offline with family, hiking, golfing, brewing beer and raising birds.  I’m also constantly thinking of ways to cross my offline passions with online business opportunities. I love  the idea of taking non-tech activities and creating new brands that can be leveraged by technology.

Oh…the birds. I get a lot of questions about that.  I’m working on a new site, JimmysBirds.com, that will  tell you all about the birds. I have over 100 birds. And no, I don’t live on a farm, I live in the heart of Silicon Valley!
www.JimmysBirds.com (coming soon)